They are fighting like their jobs depend on this, and
unfortunately for Microsoft as a brand, they are killing
themselves. Bending their morals, burning their bridges which
they have built so long and hard over the years, and hurting so
many people and organisations over this silly matter of a File
Format.
Dirty deed from Microsoft have not managed to make much of an image problem for Microsoft, and their faithful seem to be able to disregard these goings on and continue to drink the koolaid.
I would not characterize this as a "silly matter of a file format". Microsoft sees the file format as key ( correctly in my estimation ) to keeping control of the office software market. If that file format were a public unencumbered standard, others *would* come out with better products, faster than Microsoft can, and they would loose that part of the business. From there, the castle wall has been breached, and the end is near.
Now, all that said, please dont assume that I agree with the notion that they can fight with whatever comes to hand. I believe that they should fight, but legally and honorably, not as they have done. The way that Microsoft has conducted it's business over the years is why I do not care much for the company.
Disclaimer, I work for, and have worked in the past for Microsoft solution providers and other Microsoft funded companies. I would love to be working for a company that wasnt affiliated with Microsoft, and didnt use Microsoft technologies. None of the previous should be used to infer that I agree with the notion that "Microsoft is OK, they create lots of jobs". I disagree with that, I think we would have had more and better jobs without Microsoft.
The Lengths They'll Go To
A Microsoft U.S. VP poses as representative of a Malaysian standards organization to get into a meeting about the OOXML vote.